DENZA is a new energy vehicle brand created by Shenzhen BYD Daimler New Technology Co., Ltd.—a joint venture established in 2010 by Chinese NEV leader BYD and German luxury carmaker Daimler. The brand name DENZA is a transliteration of its Chinese name '腾势', symbolizing a rising force in the electric era. The brand represents the synergy between both companies and aims to provide a transcendent automotive lifestyle experience.
