WEY

“WEY” is named after Mr. Wei Jianjun, the founder of Great Wall Motors, following the tradition of many internationally renowned car brands. It is the first Chinese automotive brand to be named after its founder’s surname. The brand logo is inspired by WEY’s hometown, Bao'ding, where the tallest flagpole in China once stood in front of the Governor’s Mansion. This logo pays homage to the city and embodies WEY’s vision and commitment—to set the benchmark for Chinese luxury SUVs.